Returns & Refunds Policy

This Privacy Policy outlines how bikeformers.com (the "Site" or "we") collects, uses, and shares your Personal Information when you visit or make a purchase from the Site.

Contact

Should you have any questions about this policy, need further details about our privacy practices, or wish to make a complaint, please get in touch with us via email at support@bikeformers.com

Collecting Personal Information

When you browse bikeformers.com (the "Site"), we gather specific details about your device, your interactions with the Site, and information necessary to process your transactions. We might also gather more information if you contact us for customer support. In this Privacy Policy, "Personal Information" refers to any data concerning an identifiable individual, as detailed below. Below is more information about the Personal Information we collect and the reasons for its collection.

Device Information

Purpose of Collection: To accurately load the Site for you and to conduct analytics to enhance our Site's performance.
Source of Collection: Automatically collected when you visit our Site using cookies, log files, web beacons, tags, or pixels.
Disclosure for a Business Purpose: Shared with our processor Shopify.

Personal Information Collected: Web browser version, IP address, time zone, cookie data, sites or products you view, search terms, and your interaction with the Site.

Order Information

Purpose of Collection: To deliver products or services to you to fulfill our contract, process your payment details, organize shipping, and provide you with invoices and/or order confirmations. Additionally, to communicate with you, screen orders for potential risk or fraud, and, in alignment with your preferences, offer you information or advertising about our products or services.
Source of Collection: Directly from you.
Disclosure for a Business Purpose: Shared with our processors Shopify and third party payment gateways used.

Personal Information Collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

Customer Support Information

Purpose of Collection: To provide customer support.
Source of Collection: Directly from you.
Disclosure for a Business Purpose: Shared with our customer support team as needed to address your inquiries and issues.

Personal Information Collected: Any information you provide to help resolve your support issues, including contact details and the content of your communications with us.

Minors

BikeFormers is not designed for individuals under the age of 18. We do not knowingly gather Personal Information from minors. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at support@bikeformers.com to request the removal of this information.

Sharing Personal Information

We share your Personal Information with service providers to assist in delivering our services and fulfilling our agreements with you, as outlined previously. For instance:

We utilize Shopify to operate our online store. More details on how Shopify manages your Personal Information can be found here: Shopify Privacy Policy.

We may disclose your Personal Information to adhere to relevant laws and regulations, respond to a subpoena, search warrant, or other legal requests for information we receive, or to protect our rights.

Behavioral Advertising

As noted earlier, we utilize your Personal Information to deliver targeted advertisements or marketing communications we think you might find interesting. For example:

We use Google Analytics to understand how our customers use BikeFormers. You can learn more about how Google processes your Personal Information here: Google Privacy Policy. If you wish to opt out of Google Analytics, you can do so here: Google Analytics Opt-out.

We share details about your interactions with BikeFormers, your purchases, and your engagement with our advertisements on other websites with our advertising partners. We gather and share some of this information directly with our advertising partners, and in certain cases, through cookies or other similar technologies (which you may consent to, depending on your location).

We utilize Shopify Audiences to display our ads on other websites via our advertising partners to customers who have made purchases with other Shopify merchants and who might be interested in our offerings. We also share information about how you use BikeFormers, your purchases, and the email address linked to your purchases with Shopify Audiences. This enables other Shopify merchants to present offers that might interest you.

For additional insight into how targeted advertising functions, you can visit the Network Advertising Initiative's (“NAI”) educational page here: NAI Understanding Online Advertising.

Opting Out of Targeted Advertising

You can opt out of targeted advertising using the following links:

FACEBOOK: Adjust your ad settings at Facebook Ad Settings
GOOGLE: Modify your ad settings at Google Ad Settings
BING: Opt out of personalized ads on Bing at Bing Ads Settings

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: DAA Opt-Out Portal.

Cookies

A cookie is a small file that is stored on your computer or device when you visit BikeFormers. We utilize various types of cookies, including functional, performance, advertising, and social media or content cookies. These cookies enhance your browsing experience by allowing the site to remember your actions and preferences (such as login details and region selection). This means you won't have to re-enter this information each time you visit BikeFormers or move from one page to another. Cookies also help us understand how people interact with our website, such as whether they are visiting for the first time or are frequent visitors.

We use the following types of cookies to enhance your experience on BikeFormers and to deliver our services:

Cookies Necessary for the Functioning of BikeFormers

Cookies are essential for the efficient operation of BikeFormers, enabling basic functions like navigating the website, using the shopping cart, and accessing secure areas of the website. Below is a list of cookies that we use to ensure our store functions correctly:

Name	Function	Duration
`_ab`	Utilized for admin access.	2 years
`_secure_session_id`	Facilitates navigation through the storefront.	24 hours
`_shopify_country`	Essential for the checkout process.	Session
`_shopify_m`	Manages customer privacy preferences.	1 year
`_shopify_tm`	Manages customer privacy preferences for a shorter duration.	30 minutes
`_shopify_tw`	Manages customer privacy settings over two weeks.	2 weeks
`_storefront_u`	Aids in updating customer account information swiftly.	1 minute
`_tracking_consent`	Manages tracking preferences.	1 year
`c`	Key cookie in connection with the checkout process.	1 year
`cart`	Essential for the shopping cart functionality.	2 weeks
`cart_currency`	Stores currency information related to the shopping cart.	2 weeks
`cart_sig`	Critical for the checkout process integrity.	2 weeks
`cart_ts`	Timestamp related to checkout activities.	2 weeks
`cart_ver`	Keeps track of the shopping cart version.	2 weeks
`checkout`	Vital for carrying out the checkout process.	4 weeks
`checkout_token`	Token used in association with the checkout.	1 year
`dynamic_checkout_shown_on_cart`	Indicates if dynamic checkout was shown on the cart.	30 minutes
`hide_shopify_pay_for_checkout`	Utilized to manage Shopify Pay visibility at checkout.	Session
`keep_alive`	Ensures buyer localization continuity.	2 weeks
`master_device_id`	Identifies the master device for merchant login.	2 years
`previous_step`	Tracks the previous step in the checkout process.	1 year
`remember_me`	Remembers user details at checkout.	1 year
`secure_customer_sig`	Helps securely identify the customer during login.	20 years
`shopify_pay`	Used to facilitate Shopify Pay transactions.	1 year
`shopify_pay_redirect`	Manages redirects related to Shopify Pay.	30 minutes, 3 weeks or 1 year depending on the value
`storefront_digest`	Used to verify customer login.	2 years
`tracked_start_checkout`	Keeps track of the start of the checkout process.	1 year
`checkout_one_experiment`	Assists in experimental features at checkout.	Session

This table provides a clear understanding of the various cookies we use to ensure that your shopping experience on BikeFormers is secure, efficient, and user-friendly.

Reporting and Analytics

To enhance your experience on BikeFormers and provide you with relevant information, we use various cookies for reporting and analytics. Below is a detailed list of the cookies we use, along with their specific functions and durations:

Name	Function	Duration
`_landing_page`	Identifies the landing pages visited by users.	2 weeks
`_orig_referrer`	Tracks the original referral source.	2 weeks
`_s`	Used for Shopify’s analytics suite.	30 minutes
`_shopify_d`	Collects data for Shopify’s analytics.	Session
`_shopify_s`	Gathers analytics data for Shopify.	30 minutes
`_shopify_sa_p`	Collects data on marketing and referrals for Shopify analytics.	30 minutes
`_shopify_sa_t`	Tracks marketing and referral analytics via Shopify.	30 minutes
`_shopify_y`	Used to store analytics data by Shopify.	1 year
`_y`	Collects analytics data for Shopify.	1 year
`_shopify_evids`	Shopify analytics cookie to track user behaviors.	Session
`_shopify_ga`	Used by Shopify and Google Analytics to gather information about how users interact with the site.	Session

The duration that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing, and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

Managing Cookies

You can control and manage cookies in several ways. Please note that removing or blocking cookies can negatively impact your experience, as parts of our website may not be fully functional.

Most browsers automatically accept cookies, but you can choose whether to accept cookies through your browser controls, usually found in the “Tools” or “Preferences” menu of your browser. For more information on how to modify your browser settings or how to block, manage, or filter cookies, consult your browser’s help file or visit sites like www.allaboutcookies.org.

Please be aware that blocking cookies may not completely prevent how we share information with third parties, such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the Behavioral Advertising section above.

Do Not Track

Please be aware that there is no universally accepted standard for responding to "Do Not Track" signals, and as such, BikeFormers does not change our data collection and usage practices when your browser emits such a signal.

Changes to Our Privacy Policy

BikeFormers may periodically update this Privacy Policy to reflect changes in our practices, operational, legal, or regulatory reasons. We encourage you to review our Privacy Policy regularly to stay informed about how we are protecting your information.

Complaints

If you wish to make a complaint about our privacy practices, please feel free to contact us via email at support@bikeformers.com or by using the contact details provided in the "Contact" section above.

If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with your local data protection authority. Contact your local data protection authority for more information on how to proceed.